{"id":21678,"date":"2023-10-09T13:04:49","date_gmt":"2023-10-09T11:04:49","guid":{"rendered":"https:\/\/answear.sk\/blog\/?p=21678"},"modified":"2024-03-05T09:47:08","modified_gmt":"2024-03-05T08:47:08","slug":"didriksons-bundy-ktore-zahreju-a-maju-krasny-dizajn","status":"publish","type":"post","link":"https:\/\/answear.sk\/blog\/didriksons-bundy-ktore-zahreju-a-maju-krasny-dizajn\/21678","title":{"rendered":"Didriksons: Bundy ktor\u00e9 zahrej\u00fa a maj\u00fa kr\u00e1sny dizajn"},"content":{"rendered":"\u010c\u00edtanie na <\/span> 3<\/span> min\u00faty<\/span><\/span>\n

Na z\u00e1padnom pobre\u017e\u00ed \u0160v\u00e9dska, v malom ryb\u00e1rskom meste\u010dku Grundsund, Julius a Hanna Didriksonovci zalo\u017eili zna\u010dku s jednoduchou filozofiou: je \u010das prisp\u00f4sobi\u0165 sa z\u00e1konitostiam pr\u00edrody namiesto toho, aby sme ich v\u00fdzvali. Od tej doby uplynulo viac ako storo\u010die a Didriksons zostal vern\u00fd svojmu konceptu, vytv\u00e1raj\u00fac funk\u010dn\u00e9 oble\u010denie, ktor\u00e9 udr\u017euje nosite\u013eov v pohodl\u00ed nez\u00e1visle na po\u010das\u00ed.<\/strong><\/p>\n\n\n\n

<\/p>\n\n\n\n

Pozoruhodn\u00fd pr\u00edbeh zna\u010dky Didriksons<\/h2>\n\n\n\n

Hanna a Julius sa stretli v roku 1910 prostredn\u00edctvom matrimoni\u00e1lnej inzer\u00e1cie. Po ich prvom stretnut\u00ed sa zamilovali jeden do druh\u00e9ho. Mali rovnak\u00fd poh\u013ead na bud\u00facnos\u0165, mysleli mimo be\u017en\u00fdch konvenci\u00ed a videli mo\u017enosti tam, kde ostatn\u00ed videli len probl\u00e9my. Oboje navy\u0161e stratili pr\u00edbuzn\u00fdch na mori. Hanna a Julius sa rozhodli podpori\u0165 ryb\u00e1rov svojich ded\u00edn vytvoren\u00edm vodotesn\u00e9ho oble\u010denia, v ktorom by mohli pre\u017ei\u0165 preh\u00e1nky, b\u00farky a vichrice bez ohrozenia svojho zdravia.<\/p>\n\n\n\n

V za\u010diatkoch boli l\u00e1tky pou\u017e\u00edvan\u00e9 na v\u00fdrobu produktov Didriksons impregnovan\u00e9 olejom, aby sa zv\u00fd\u0161ila odolnos\u0165 vo\u010di vode. V 30. rokoch 20. storo\u010dia pri\u0161la revol\u00facia pre ryb\u00e1rske oble\u010denie v podobe gumy. Spr\u00e1vy o perfektne navrhnutom odevnom sortimente sa r\u00fdchlo \u0161\u00edrili dedinami pozd\u013a\u017e z\u00e1padn\u00e9ho pobre\u017eia \u0160v\u00e9dska, \u010do mladej zna\u010dke umo\u017enilo r\u00e1s\u0165 na lok\u00e1lnom trhu.<\/p>\n\n\n\n

V polovici 60. rokov a na za\u010diatku 70. rokov sa Didriksons otvoril pre v\u00fdrobu oble\u010denia aj pre in\u00fdch pou\u017e\u00edvate\u013eov v m\u00f3de, ke\u010f na trh pri\u0161li technick\u00e9 l\u00e1tky. Zna\u010dka za\u010dala z\u00edskava\u0165 popularitu a exportova\u0165 produkty aj mimo \u0161kandin\u00e1vskych kraj\u00edn. Dodnes sa Didriksons star\u00e1 o to, aby oble\u010denie, ktor\u00e9 vytv\u00e1ra, bolo pohodln\u00e9 a chr\u00e1nilo pred dokonca aj najhor\u0161\u00edmi poveternostn\u00fdmi podmienkami.<\/p>\n\n\n\n

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\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

Praktick\u00fd dizajn v \u0161kandin\u00e1vskom \u0161t\u00fdle<\/h2>\n\n\n\n

\u0160irok\u00e1 \u0161k\u00e1la produktov a zauj\u00edmav\u00e9 formy kombinuj\u00face modern\u00fd \u0161t\u00fdl a vynikaj\u00face remeseln\u00e9 zru\u010dnosti s\u00fa v\u00fdrazn\u00e9 znaky zna\u010dky. Produkty od Didriksons z\u00edskavaj\u00fa st\u00e1le viac fan\u00fa\u0161ikov po celom svete. Zna\u010dka v\u0161ak st\u00e1le zost\u00e1va mal\u00fdm rodinn\u00fdm podnikom, ktor\u00fd riadi stovka odborn\u00edkov.<\/p>\n\n\n\n

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Objavte Didriksons!<\/a><\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

V\u0161etko za\u010d\u00edna v na\u0161om v\u00fdrobnom oddelen\u00ed v Bor\u00e5se. Tu sa vyv\u00edjaj\u00fa na\u0161e n\u00e1pady. Vyber\u00e1 sa materi\u00e1l a ur\u010duje sa a testuje funk\u010dnos\u0165 odevov. V ka\u017edej f\u00e1ze v\u00fdroby spolupracujeme s najlep\u0161\u00edmi odborn\u00edkmi v odvetv\u00ed,\u201c uv\u00e1dza ofici\u00e1lna webov\u00e1 str\u00e1nka zna\u010dky.<\/p>\n\n\n\n

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\"\"<\/figure>\n<\/figure>\n\n\n\n

<\/p>\n\n\n\n

Didriksons nie je len o inov\u00e1ci\u00e1ch a funkcionalite, ale aj o minimalistickom dizajne charakteristickom pre \u0161kandin\u00e1vsku m\u00f3du. Nov\u00e1 jese\u0148\/zima kolekcia zna\u010dky s n\u00e1zvom \u201eWelcome to our hoods\u201c sa farebne in\u0161piruje pobre\u017enou pr\u00edrodou. \u00datuln\u00e9 kab\u00e1ty, \u0161t\u00fdlov\u00e9 bundy a vodotesn\u00e9 parky chr\u00e1nia pred drsn\u00fdmi poveternostn\u00fdmi podmienkami a dokonale zapadaj\u00fa do takmer ka\u017ed\u00e9ho m\u00f3dneho vzh\u013eadu. Navy\u0161e, vonkaj\u0161ie oble\u010denie je vyroben\u00e9 z recyklovan\u00fdch materi\u00e1lov a farben\u00e9 technikami, ktor\u00e9 v\u00fdrazne zni\u017euj\u00fa spotrebu vody.<\/p>\n\n\n\n

,,N\u00e1zov kolekcie odkazuje na kapucne, ktor\u00e9 v\u00e1s chr\u00e1nia a zahrievaj\u00fa po\u010das \u0161kandin\u00e1vskej jesene a zimy. Taktie\u017e odkazuje na dedi\u010dstvo: drsn\u00e9 pobre\u017eie. Tentoraz zachytili kr\u00e1su N\u00f3rskych Lofotsk\u00fdch ostrovov v kolekcii, predv\u00e1dzaj\u00fac ich tajupln\u00fa scen\u00e9riu a nezvy\u010dajn\u00e9 podnebie,\u201c<\/em> – zd\u00f4raz\u0148uje Marc Eastmond, kreat\u00edvny riadite\u013e Didriksons.<\/p>\n

\"\"><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

\u010c\u00edtanie na <\/span> 3<\/span> min\u00faty<\/span><\/span> Na z\u00e1padnom pobre\u017e\u00ed \u0160v\u00e9dska, v malom ryb\u00e1rskom meste\u010dku Grundsund, Julius a Hanna Didriksonovci zalo\u017eili zna\u010dku s jednoduchou filozofiou: je \u010das prisp\u00f4sobi\u0165 sa z\u00e1konitostiam pr\u00edrody namiesto toho, aby sme ich v\u00fdzvali. Od tej doby uplynulo viac ako storo\u010die a Didriksons zostal vern\u00fd svojmu konceptu, vytv\u00e1raj\u00fac funk\u010dn\u00e9 oble\u010denie, ktor\u00e9 udr\u017euje nosite\u013eov v pohodl\u00ed nez\u00e1visle na po\u010das\u00ed.<\/p>\n","protected":false},"author":37,"featured_media":21681,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[676],"tags":[],"yoast_head":"\nDidriksons: Bundy ktor\u00e9 zahrej\u00fa a maj\u00fa kr\u00e1sny dizajn - answear.sk blog<\/title>\n<meta name=\"description\" content=\"Na z\u00e1padnom pobre\u017e\u00ed \u0160v\u00e9dska, v malom ryb\u00e1rskom meste\u010dku Grundsund, Julius a Hanna Didriksonovci zalo\u017eili zna\u010dku s jednoduchou filozofiou: je \u010das\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/answear.sk\/blog\/didriksons-bundy-ktore-zahreju-a-maju-krasny-dizajn\/21678\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Didriksons: Bundy ktor\u00e9 zahrej\u00fa a maj\u00fa kr\u00e1sny dizajn - 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